A comparison of self-reported exposure to fast food and sugary drinks marketing among parents of children across five countries.

Vanderlee, Lana; Czoli, Christine D; Pauzé, Elise; Potvin Kent, Monique; White, Christine M; Hammond, David

Vanderlee, Lana; Czoli, Christine D; Pauzé, Elise; Potvin Kent, Monique; White, Christine M; Hammond, David.

Afiliação

Vanderlee L; École de Nutrition, Centre de nutrition, santé et société (NUTRISS), Université Laval, 2425 rue de L'Agriculture, Québec, Québec G1V 0A6, Canada. Electronic address: lana.vanderlee@fsaa.ulaval.ca.
Czoli CD; School of Epidemiology and Public Health, University of Ottawa, 600 Peter Morand, Ottawa, Ontario K1G 5Z3, Canada; Heart and Stroke Foundation of Canada, Ottawa, 110-1525 Carling Avenue, Ottawa, Ontario, K1Z 8R9, Canada.
Pauzé E; School of Epidemiology and Public Health, University of Ottawa, 600 Peter Morand, Ottawa, Ontario K1G 5Z3, Canada. Electronic address: epauz022@uottawa.ca.
Potvin Kent M; School of Epidemiology and Public Health, University of Ottawa, 600 Peter Morand, Ottawa, Ontario K1G 5Z3, Canada. Electronic address: monique.potvinkent@uottawa.ca.
White CM; School of Public Health and Health Systems, University of Waterloo, 200 University Ave W, Waterloo, Ontario N2L 3G1, Canada. Electronic address: c5white@uwaterloo.ca.
Hammond D; School of Public Health and Health Systems, University of Waterloo, 200 University Ave W, Waterloo, Ontario N2L 3G1, Canada. Electronic address: david.hammond@uwaterloo.ca.

Prev Med ; 147: 106521, 2021 06.

Article em En | MEDLINE | ID: mdl-33744330

RESUMO

Exposure to unhealthy food and beverage marketing is an important environmental determinant of dietary intake. The current study examined self-reported exposure to marketing of unhealthy foods and beverages across various media channels and settings among parents of children younger than 18 years in five high and upper-middle income countries. Data from 4827 parents living with their children were analyzed from the International Food Policy Study (2017), a web-based survey of adults aged 18-64 years from Canada, the United States (US), the United Kingdom (UK), Australia, and Mexico. Respondents reported their exposure to marketing of fast food and of sugary drinks across media channels/settings overall and how often they see fast food and sugary drink marketing while viewing media with their children. Regression models examined differences across countries and correlates of marketing exposure. Parents in Mexico and the US reported greater exposure to marketing for fast food and sugary drinks compared to parents in Australia, Canada, and the UK. Patterns of exposure among parents were generally consistent across countries, with TV, digital media, and radio being the most commonly reported media channels for both fast food and sugary drinks. Exposure to marketing of fast food and sugary drinks was associated with a variety of sociodemographic factors, most strongly with ethnicity and education, and sociodemographic trends differed somewhat between countries. The findings demonstrate differences in self-reported parental exposure to marketing of fast food and sugary drinks between countries, and may help to evaluate the impact of marketing restrictions implemented over time.

Assuntos

Fast Foods; Internet; Adulto; Austrália; Bebidas; Canadá; Criança; Alimentos; Humanos; Marketing; México; Pais; Autorrelato; Reino Unido; Estados Unidos

Palavras-chave

Food environment; Food marketing; Food policy; Marketing to children

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Texto completo: 1 Coleções: 01-internacional Base de dados: MEDLINE Assunto principal: Internet / Fast Foods Tipo de estudo: Prognostic_studies Limite: Adult / Child / Humans País/Região como assunto: Europa / Mexico / Oceania Idioma: En Revista: Prev Med Ano de publicação: 2021 Tipo de documento: Article País de publicação: Estados Unidos

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