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Where do psychologists turn to inform clinical decisions? Audience segmentation to guide dissemination strategies.
Kwon, Nayoung; Stewart, Rebecca E; Wang, Xi; Marzalik, Jacob S; Bufka, Lynn F; Halfond, Raquel W; Purtle, Jonathan.
Afiliación
  • Kwon N; Department of Social and Behavioral Sciences, Harvard T. H. Chan School of Public Health, Boston, MA, USA.
  • Stewart RE; Department of Psychiatry, University of Pennsylvania Perelman School of Medicine, Philadelphia, PA, USA.
  • Wang X; PolicyLab, Children's Hospital of Philadelphia, Philadelphia, PA, USA.
  • Marzalik JS; Office of Practice Transformation and Quality, Practice Directorate, American Psychological Association, Washington, DC, USA.
  • Bufka LF; Office of Practice Transformation and Quality, Practice Directorate, American Psychological Association, Washington, DC, USA.
  • Halfond RW; Office of Practice Transformation and Quality, Practice Directorate, American Psychological Association, Washington, DC, USA.
  • Purtle J; Department of Public Health Policy and Management, New York University School of Global Public Health, New York, NY, USA.
Implement Res Pract ; 4: 26334895231185376, 2023.
Article en En | MEDLINE | ID: mdl-37790187
Audience segmentation is a dissemination strategy that categorizes a group of intended users or audience into meaningful subgroups based on their beliefs, behaviors, and/or other characteristics. Like many other scientific or medical fields, clinical psychology also struggles to use clinically tested psychological treatments (or EBPs) in everyday practice due to practical challenges. To help address such barriers, professional organizations like the American Psychological Association (APA) publish clinical practice guidelines that practitioners can use to learn more about EBPs. However, even these clinical practice guidelines are not often used, so this study employed the audience segmentation analysis to better understand psychologists' diverse attitudes, behaviors, and preferences regarding clinical practice guidelines and other clinical information sources. Our study found four distinct subgroups within approximately 600 APA-registered psychologists based on their preferred source of knowledge: the no-guidelines (45% of psychologists), research-driven (16%), thirsty-for-knowledge (9%), and no-reviews (30%). Each subgroup also varied in the types of evidence-based treatments they provide, as well as their awareness, willingness to use, and attitudes toward clinical practice guidelines. This result shows that licensed psychologists are not a uniform group and that dissemination strategies should be adjusted to each subgroup's characteristics to maximize the effort to increase the use of EBPs among psychologists.
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Texto completo: 1 Colección: 01-internacional Base de datos: MEDLINE Tipo de estudio: Guideline / Prognostic_studies / Qualitative_research Idioma: En Revista: Implement Res Pract Año: 2023 Tipo del documento: Article País de afiliación: Estados Unidos Pais de publicación: Estados Unidos
Texto completo
Añadir a Mi BVS
Imprimir
XML
PubMed Links
Buscar en Google

Texto completo: 1 Colección: 01-internacional Base de datos: MEDLINE Tipo de estudio: Guideline / Prognostic_studies / Qualitative_research Idioma: En Revista: Implement Res Pract Año: 2023 Tipo del documento: Article País de afiliación: Estados Unidos Pais de publicación: Estados Unidos