Editorial: Online sensory experiences: Consumer reactions to triggering multiple senses by using psychological techniques and sensory-enabling technologies.

Doucé, Lieve; Adams, Carmen; Petit, Olivia; Nijholt, Anton

Doucé, Lieve; Adams, Carmen; Petit, Olivia; Nijholt, Anton.

Afiliación

Doucé L; Faculty of Business Economics, Department of Marketing and Strategy, Hasselt University, Diepenbeek, Belgium.
Adams C; Faculty of Business Economics, Department of Marketing and Strategy, Hasselt University, Diepenbeek, Belgium.
Petit O; University College PXL, Innovative Entrepreneurship, Hasselt, Belgium.
Nijholt A; Kedge Business School, Marketing and New Consumption Center of Excellence, Marseille, France.

Front Psychol ; 13: 992114, 2022.

Article en En | MEDLINE | ID: mdl-36051219

Palabras clave

crossmodal correspondences; extended reality; multisensory environments; online sensory experiences; sensory-enabling technologies; virtual reality

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Texto completo: 1 Colección: 01-internacional Base de datos: MEDLINE Idioma: En Revista: Front Psychol Año: 2022 Tipo del documento: Article País de afiliación: Bélgica Pais de publicación: Suiza

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