Creating customer value from data: foundations and archetypes of analytics-based services.

Hunke, Fabian; Heinz, Daniel; Satzger, Gerhard

Hunke, Fabian; Heinz, Daniel; Satzger, Gerhard.

Afiliación

Hunke F; Institute of Information Systems and Marketing (IISM) and Karlsruhe Service Research Institute (KSRI), Karlsruhe Institute of Technology (KIT), Kaiserstr. 89, 76133 Karlsruhe, Germany.
Heinz D; Institute of Information Systems and Marketing (IISM) and Karlsruhe Service Research Institute (KSRI), Karlsruhe Institute of Technology (KIT), Kaiserstr. 89, 76133 Karlsruhe, Germany.
Satzger G; Institute of Information Systems and Marketing (IISM) and Karlsruhe Service Research Institute (KSRI), Karlsruhe Institute of Technology (KIT), Kaiserstr. 89, 76133 Karlsruhe, Germany.

Electron Mark ; 32(2): 503-521, 2022.

Article en En | MEDLINE | ID: mdl-35602114

Palabras clave

Analytics-based services; Archetypes; Cluster analysis; Service portfolio

Texto completo

Añadir a Mi BVS

Imprimir

XML

PubMed Links

Buscar en Google

Texto completo: 1 Colección: 01-internacional Base de datos: MEDLINE Tipo de estudio: Prognostic_studies Idioma: En Revista: Electron Mark Año: 2022 Tipo del documento: Article País de afiliación: Alemania Pais de publicación: Alemania

Texto completo

Añadir a Mi BVS

Imprimir

XML

PubMed Links

Buscar en Google